FactFinder unveils new brand identity: The joy of finding

With more than 2 billion online shoppers in 2022, getting customers to the right product quickly and easily has never been more important – this has been FactFinder’s mission for more than two decades. The new brand evolution reflects the company’s evolving technology, that has helped hundreds of world-leading eCommerce brands create the most relevant discovery experiences, time and time again – and continuously increase conversion rates and average order values.

One of FactFinder’s core values is authenticity, and this has been built into the heart of its technology by combining both artificial and human intelligence to create authentic intelligence – the ability to both automate and control the product discovery experience. Providing brands with a fully customizable solution to achieve goals.

For shoppers, authentic intelligence makes finding what they are looking for easier and faster than ever before. By understanding a customer’s individual purchase intention from the very first click, FactFinder can uncover the most relevant products – and bring joy to finding what they are looking for.  

FactFinder CEO Emile Bloemen comments:

"I am proud to introduce the new FactFinder which reflects the dynamic, forward-thinking nature of the company. It embodies our commitment to innovation and our passion for delivering the highest quality solutions and services to our customers. We are excited to bring authentic intelligence and personalized product discovery to commerce worldwide. Together with our partners, we are thrilled to drive another twenty years of success for our customers.

Watch FactFinder’s new brand film here.

The demands of online shoppers are higher than ever, both in B2C and B2B. A frictionless, relevant shopping experience and high digital sales are therefore two sides of the same coin. As a result, delivering the joy of finding will be the winning strategy for online shops.

For more information, visit www.fact-finder.com