3U’s online trading portal selfio.de is awarded the “Trend Shop 2024” quality seal by COMPUTERBILD and Statista

• de as the rising star in the league of the top-rated e-commerce shops in the home technology segment
• With selfio, DIYers can draw on extensive support in their renovation projects

Marburg, 30 October 2023 – selfio.de, the leading online shop for home technology products in the group of 3U HOLDING AG (ISIN DE0005167902), has been awarded the “TREND-SHOP 2024” by the COMPUTER BILD magazine and the market research portal Statista. Online traders who have enjoyed the greatest success in recent years have therefore been honoured for the fourth time.

The 3U subsidiary’s e-commerce shop ranks among the Top Shops 2024 in the “Home Technology” segment. The “Technical Quality” and “Growth” received “very high” and “very strong” ratings from the jury. The comprehensive offer of home technology products, flanked by numerous product innovations for saving energy, combined with a reliable customer service and excellent advisory service, runs like a thread through the entire market presence of the 3U’s e-commerce operations, which is one of the 3U Group’s strategic focuses.

“We are delighted by this award. We now have proof of our unceasing endeavours to improve ourselves and live up to the expectations of our customers. We place emphasis not only on providing suitable products for our customers but also on being a reliable point of contact in this dynamic sector. Our journey lies ahead of us, and we greatly appreciate the trust of our customers,” says Roger Moore, Selfio GmbH’s Managing Director.

The long list for this year’s ranking features 10,000 online shops. Retailers were required to produce evidence of relevant turnover and online traffic in the last two years. Marketplace vendors, portals for commercial customers or traders with a presence purely in a foreign language were not considered. Shops who only offer digital merchandise or focus on subscriptions and contracts were not included either.

The award was made on the basis of a detailed analysis, with the defined drivers specified as online access (traffic), revenue growth and technical quality. Sub-scores were defined for all three criteria. The 750 shops with the highest overall score were given the Trend Shop 2024 accolade.

The list is divided up into eight categories: “Motor, Sport & Outdoor”, “Office, Technology & Media”, “Leisure, Game & Hobby”, “Garden & Handicraft,”, “Food & Health”, “Fashion & Accessories”, “Universal Suppliers” and “Home”. The categories are each divided into several sub-segments.

Grade overview: In the case of 12 of the 53 shops in the “Home Technology” segment, “Technical Quality” was rated as “excellent”, with 33 as “very high” and another eight with “high”. The growth of 18 participants was rated as “excellent”, with 15 as “very strong”, and 20 as “strong”.