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An Innovative Approach: Digital Marketing Within the Solar and Storage Sectors
With the Solar & Storage DigiCon in the starting blocks (official launch on July 15, 2020), the initiators Joint Forces for Solar and the International Battery and Energy Storage Alliance – IBESA are building one of the most important platforms for digital marketing of the industry. In a globalized solar and storage market, potential customers and business partners now more than ever use online research as a base for their decisions. This year’s cancelled conferences and other professional events leave few other ways for gaining enough knowledge and keeping pace with the developments of the sector. The time has come to leverage communication channels to its full advantage. Digital marketing…
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Joint Forces for Solar and the International Battery & Energy Storage Alliance to launch the world’s first e-marketplace „Solar & Storage DigiCon“
In answer to the current unpredictable situation shaped by massive travel restrictions and cancelled/postponed events, the two globally recognized business platforms Joint Forces for Solar and the International Battery Energy Storage Alliance – IBESA have taken the lead to support companies along the entire value chain to overcome current challenges with the launch of the digital marketplace Solar & Storage DigiCon. It is a first of its kind virtual environment dedicated to the global solar and energy storage industries aiming to connect stakeholders around the globe on a 24/7 basis and foster accelerated knowledge exchange. Due to the unfortunate outbreak of the COVID-19 pandemic, global travel restrictions have come into…